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Nov 6

Crowdsourcing Dermatology Images with Google Search Ads: Creating a Real-World Skin Condition Dataset

Background: Health datasets from clinical sources do not reflect the breadth and diversity of disease in the real world, impacting research, medical education, and artificial intelligence (AI) tool development. Dermatology is a suitable area to develop and test a new and scalable method to create representative health datasets. Methods: We used Google Search advertisements to invite contributions to an open access dataset of images of dermatology conditions, demographic and symptom information. With informed contributor consent, we describe and release this dataset containing 10,408 images from 5,033 contributions from internet users in the United States over 8 months starting March 2023. The dataset includes dermatologist condition labels as well as estimated Fitzpatrick Skin Type (eFST) and Monk Skin Tone (eMST) labels for the images. Results: We received a median of 22 submissions/day (IQR 14-30). Female (66.72%) and younger (52% < age 40) contributors had a higher representation in the dataset compared to the US population, and 32.6% of contributors reported a non-White racial or ethnic identity. Over 97.5% of contributions were genuine images of skin conditions. Dermatologist confidence in assigning a differential diagnosis increased with the number of available variables, and showed a weaker correlation with image sharpness (Spearman's P values <0.001 and 0.01 respectively). Most contributions were short-duration (54% with onset < 7 days ago ) and 89% were allergic, infectious, or inflammatory conditions. eFST and eMST distributions reflected the geographical origin of the dataset. The dataset is available at github.com/google-research-datasets/scin . Conclusion: Search ads are effective at crowdsourcing images of health conditions. The SCIN dataset bridges important gaps in the availability of representative images of common skin conditions.

  • 20 authors
·
Feb 28, 2024

Long-Term Ad Memorability: Understanding and Generating Memorable Ads

Marketers spend billions of dollars on advertisements, but to what end? At purchase time, if customers cannot recognize the brand for which they saw an ad, the money spent on the ad is essentially wasted. Despite its importance in marketing, until now, there has been no study on the memorability of ads in the ML literature. All previous memorability studies have been conducted on short-term recall on specific content types like object and action videos. On the other hand, the advertising industry only cares about long-term memorability, and ads are almost always highly multimodal. Therefore, we release the first memorability dataset, LAMDBA, consisting of 1749 participants and 2205 ads covering 276 brands. Running statistical tests over different participant subpopulations and ad types, we find many interesting insights into what makes an ad memorable, e.g., fast-moving ads are more memorable than those with slower scenes; people who use ad-blockers remember a lower number of ads than those who don't. Next, we present a novel model, Henry, to predict the memorability of a content which achieves state-of-the-art performance across all prominent literature memorability datasets. Henry shows strong generalization performance with better results in 0-shot on unseen datasets. Finally, with the intent of memorable ad generation, we present a scalable method to build a high-quality memorable ad generation model by leveraging automatically annotated data. Our approach, SEED (Self rEwarding mEmorability Modeling), starts with a language model trained on LAMBDA as seed data and progressively trains the LLM to generate more memorable ads. We show that the generated advertisements have 44\% higher memorability scores than the original ads. Further, we release a large-scale ad dataset, UltraLAMBDA, consisting of 5 million ads with their automatically-assigned memorability scores.

  • 8 authors
·
Sep 1, 2023 1

Incomplete RG: Hawking-Page transition, C-theorem and relevant scalar deformations of global AdS

We discuss relevant scalar deformations of a holographic theory with a compact boundary. An example of such a theory would be the global AdS_4 with its spatially compact boundary S^2. To introduce a relevant deformation, we choose to turn on a time-independent and spatially homogeneous non-normalizable scalar operator with m^2 = -2. The finite size of a compact boundary cuts down the RG flow at a finite length scale leading to an incomplete RG flow to IR. We discuss a version of {\it incomplete} C-theorem and an {\it incomplete} attractor like mechanism. We discuss the implication of our results for entanglement entropy and geometric quantities like scalar curvature, volume and mass scale of fundamental excitation of the how these quantities increase or decrease (often monotonically) with the strength of the deformation. Thermal physics of a holographic theory defined on a compact boundary is more interesting than its non-compact counterpart. It is well known that with a compact boundary, there is a possibility of a first order Hawking-Page transition dual to a de-confinement phase transition. From a gravity perspective, a relevant deformation dumps negative energy inside the bulk, increasing the effective cosmological constant (Lambda) of the AdS. Dumping more negative energy in the bulk would make the HP transition harder and the corresponding HP transition temperature would increase. However, we have found the size of the BH at the transition temperature decreases.

  • 3 authors
·
Dec 14, 2021

MARS2 2025 Challenge on Multimodal Reasoning: Datasets, Methods, Results, Discussion, and Outlook

This paper reviews the MARS2 2025 Challenge on Multimodal Reasoning. We aim to bring together different approaches in multimodal machine learning and LLMs via a large benchmark. We hope it better allows researchers to follow the state-of-the-art in this very dynamic area. Meanwhile, a growing number of testbeds have boosted the evolution of general-purpose large language models. Thus, this year's MARS2 focuses on real-world and specialized scenarios to broaden the multimodal reasoning applications of MLLMs. Our organizing team released two tailored datasets Lens and AdsQA as test sets, which support general reasoning in 12 daily scenarios and domain-specific reasoning in advertisement videos, respectively. We evaluated 40+ baselines that include both generalist MLLMs and task-specific models, and opened up three competition tracks, i.e., Visual Grounding in Real-world Scenarios (VG-RS), Visual Question Answering with Spatial Awareness (VQA-SA), and Visual Reasoning in Creative Advertisement Videos (VR-Ads). Finally, 76 teams from the renowned academic and industrial institutions have registered and 40+ valid submissions (out of 1200+) have been included in our ranking lists. Our datasets, code sets (40+ baselines and 15+ participants' methods), and rankings are publicly available on the MARS2 workshop website and our GitHub organization page https://github.com/mars2workshop/, where our updates and announcements of upcoming events will be continuously provided.

Precision holography for non-conformal branes

We set up precision holography for the non-conformal branes preserving 16 supersymmetries. The near-horizon limit of all such p-brane solutions with p \leq 4, including the case of fundamental string solutions, is conformal to AdS_{p+2} x S^{8-p} with a linear dilaton. We develop holographic renormalization for all these cases. In particular, we obtain the most general asymptotic solutions with appropriate Dirichlet boundary conditions, find the corresponding counterterms and compute the holographic 1-point functions, all in complete generality and at the full non-linear level. The result for the stress energy tensor properly defines the notion of mass for backgrounds with such asymptotics. The analysis is done both in the original formulation of the method and also using a radial Hamiltonian analysis. The latter formulation exhibits most clearly the existence of an underlying generalized conformal structure. In the cases of Dp-branes, the corresponding dual boundary theory, the maximally supersymmetric Yang-Mills theory SYM_{p+1}, indeed exhibits the generalized conformal structure found at strong coupling. We compute the holographic 2-point functions of the stress energy tensor and gluon operator and show they satisfy the expected Ward identities and the constraints of generalized conformal structure. The holographic results are also manifestly compatible with the M-theory uplift, with the asymptotic solutions, counterterms, one and two point functions etc of the IIA F1 and D4 appropriately descending from those of M2 and M5 branes, respectively. We present a few applications including the computation of condensates in Witten's model of holographic YM_4 theory.

  • 3 authors
·
Jul 21, 2008